4 Obvious Reasons Why Social Media Is Vital To Your Marketing Strategy Social media permeates every aspect of our lives, 24 hours a day. It plays hosts to millions of diverse customer demographics, making it ripe for businesses of any size wanting to enhance their marketing strategy. If you’re not making the most of your […]
Whether you’re looking to brighten up your social content strategy, or you want to make your social media more colorful, adding some fun visuals to your updates can work wonders. Posts that include images receive (on average) 650 % more engagement than their text-only peers, so it’s worth taking the time to experiment with your […]
If you haven’t heard any heated commentary on the nature and plight of millennials, you’ve evidently been living under a sound-proofed rock, because it’s very much a hot-button topic. Some argue that this particular generation is rife with apathy and entitlement, while others contend that it faces unique challenges and is more responsible than its […]
We’ve all heard it: the Internet has changed the way that businesses must market themselves to customers. Today’s online customers are more active, discerning, and questioning than in any other era. They expect you to come to them and show that you really care about their needs. But how do you approach online leads? Just […]
We’re going to share with you 92 different formulas for creating blog titles that people will notice and click through to see your blogging content (the quality of your article is still up to you!) Yes, 92. You’ve got this. 98toGo marketing and business consultant Matthew Bivens is a blog-writing machine. How does he keep […]
Back in 2016, we checked in with an array of marketing experts to see if they thought SEO still had a place in contemporary marketing strategy by asking them to complete the statement, “SEO is not dead, however…” Though everyone agreed that SEO was alive and well, a lot has changed in those two-and-a-half years. […]
Social media can be hard to keep up with in order to stay relevant, especially when managing multiple accounts for Facebook, Instagram, LinkedIn, Twitter, and beyond. For larger companies, entire departments are devoted to relentlessly monitoring the company’s social media presence, with different teams dedicated to posts, likes, reposts, shares, and comments. But for small […]
