You may have a content calendar or some research on your buyers, but most companies don’t have a real marketing strategy document on hand. Even large, enterprise-level corporations are often challenged when it comes to taking a pause from daily activities long enough to create and refine something like this. Download a sample marketing strategy […]
4 Obvious Reasons Why Social Media Is Vital To Your Marketing Strategy Social media permeates every aspect of our lives, 24 hours a day. It plays hosts to millions of diverse customer demographics, making it ripe for businesses of any size wanting to enhance their marketing strategy. If you’re not making the most of your […]
Whether you’re looking to brighten up your social content strategy, or you want to make your social media more colorful, adding some fun visuals to your updates can work wonders. Posts that include images receive (on average) 650 % more engagement than their text-only peers, so it’s worth taking the time to experiment with your […]
If you haven’t heard any heated commentary on the nature and plight of millennials, you’ve evidently been living under a sound-proofed rock, because it’s very much a hot-button topic. Some argue that this particular generation is rife with apathy and entitlement, while others contend that it faces unique challenges and is more responsible than its […]
We’ve all heard it: the Internet has changed the way that businesses must market themselves to customers. Today’s online customers are more active, discerning, and questioning than in any other era. They expect you to come to them and show that you really care about their needs. But how do you approach online leads? Just […]
