We’re going to share with you 92 different formulas for creating blog titles that people will notice and click through to see your blogging content (the quality of your article is still up to you!) Yes, 92. You’ve got this. 98toGo marketing and business consultant Matthew Bivens is a blog-writing machine. How does he keep […]
Back in 2016, we checked in with an array of marketing experts to see if they thought SEO still had a place in contemporary marketing strategy by asking them to complete the statement, “SEO is not dead, however…” Though everyone agreed that SEO was alive and well, a lot has changed in those two-and-a-half years. […]
Social media can be hard to keep up with in order to stay relevant, especially when managing multiple accounts for Facebook, Instagram, LinkedIn, Twitter, and beyond. For larger companies, entire departments are devoted to relentlessly monitoring the company’s social media presence, with different teams dedicated to posts, likes, reposts, shares, and comments. But for small […]
The International House of Pancakes (IHOP) recently temporarily changed their name to IHOb to promote their new line of hamburgers (‘b’ for ‘burger’ instead of ‘P’ for ‘Pancake’). For all intents and purposes, the just inverted their capital P to a lowercase b on one store sign and on their Twitter account, but it caused […]
Social media apps aren’t just communication outlets — they’re also great for directing traffic to your website. Today’s savvy inbound marketers have used social media to take their online presence to the next level, whether engaging directly with customers on Twitter or advertising the latest services to target markets on Instagram. The numbers increasingly show […]
